Thursday, May 16, 2019

SEO and Content Marketing – A Combination Must Use in 2019


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This calendar year, to keep front of mind and also exhibit value to stakeholders and clients equally, organizations will need to reevaluate their advertising and communications plans -- and that usually means beginning with search engine optimization and Content strategies.


When it's B2B or B2C, the simple assumption of having lively and contextualized messaging is valid for boosting a company, in addition to bringing clients.
Small and medium organizations imply that a lot of land and state economies are beginning to feel confident about business prospects. Among the first facts to take into account: that the digital presence. Nearly six at 10 Small and Medium-Sized Firms have dipped their toe into the pool of digital advertising and marketing. And of course, at four starts taking a look at digital promotion as a portion of their routine marketing and advertising actions.

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However, what exactly does this -- digital development -- mean in real conditions? We realize that this entails using digital technologies. Yet, less therefore that the stations such as cellphones, display advertisements and also other digital medium, this means Implementing specific methods. 

Search engine optimization and Content Generation (based on content-marketing ) can differ. However, they're linked. While search engine optimization may be the thinner, and much more technical area of the equation, the Content Generation may be your broader and more holistic angle. Both get together through search engine optimization's technicalities being related to Content Generation to work for hand in glove and enhance online visibility, penetration and presence.

By doing this, organizations can pick where to devote enough full time, money and attempt to attain success and growth. Therefore, what direction to go? Require an easy audit by replying these Big picture queries: Which would be your present SEO Rankings? What type of traffic both quality and volume -- are you currently really seeing? Perhaps you have defined your conversions, based on this, the number of conversions are you getting? What's your existing message being marketed, thinking about those mentioned above?

If you want to bounce ideas or search comments or additional alternatives, we (Interactive Pixels) would be happy to assist. Let us take up a dialogue to determine whether we can spot some chances for advancement. In 2019, among the significant challenges for organizations are going to be to showcase not merely value -- but additionally value. To this end, acquiring an online digital presence will probably soon be more significant than everbefore. And using a strong foundation -- comprising a Best Practice Search Engine Optimization and Content Generation plan That's aligned to business aims and aims -- is Essential

Tuesday, May 7, 2019

Must Know Facts About Visual Content Marketing

Interactive Pixels - Digital Marketing Strategy


At the ending of each year, we like to know about some of the important topics of inbound marketing, social media marketing, content marketing and online behaviour. Every year changes have been made with amazing strategies adding on in the previous list.

This year importance of Visual Content has been greatly increased because of the changes occurred in social media network such as Facebook, Snapchat, Instagram and Twitter. Videos on you tube have become very popular and interactive with the audience. On the same hand, Virtual reality is making its place in sector of business.

To help you keep updated with the current and upcoming trends, let’s take a tour at visual content marketing strategies.

1. Visual Content such as images and gifs posting on social media and sharing on Whatsapp. Visual Content is like oxygen to the visitors or readers. You can use graphs, charts, cartoons, screenshots, memes and much more visual content to explain and promote about the matter.

2. Video marketing has been greatly increased. People can find about your business through YouTube videos. Video content allows you to explain about your business more precisely.                

3. Target the latest trends. Use tools like GIPHY, GIMP, LICEcap and make your own GIFs with less efforts.

4. Make your content site info graphic to grow traffic and referral links. Infographic must include right colors, shapes and fonts to represent your data. Make your content relevant and accurate according to the topic. You can use Piktochart, Venngage, tableau and many more.

5. You can use photo gallery to make your site and content more attractive and relevant.

Contact us for the best SEO optimised content.


Surely some people want to know why it’s necessary to use Visual content. Here’s why?

1. Visual Content grabs attention: It’s more innovative and creative than just writing contents. Creating a user experience with visual content generates a great traffic on the site. Audience grab visual content more easily. Human brain remembers more of visuals than just reading. Processing of visual contents is faster in human brains.

2. Visual Content makes up 93% of all human conversation: It boost up the engagement and virality of audience as it gives more understanding information at once. As audience love watching videos, it generates traffic which ultimately results in increase in views.

3. Visual content Connects :  It builds reliability, and trust. By delivering share worthy visuals in the long run, will surely help the company to build a better relationship with their target audience.

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Amazing Tools To Try

There are few phenomenal tools below which you can use to skyrocket the performance of your visual content.

·         Magisto

·         Moovly

·         Canva

Above Tools can help you to save your budget

Nowadays building a content bucket especially for visual content marketing strategy becomes crucial in the market to attract the audience which is cost effective than traditional marketing methods. An unlimited subscription option makes it less likely that you’ll have to skimp on visuals. In case, if you’re going to write a long form content – download the images and make graphics through using these tools.

To make your overall online marketing strategies more effective contact us – Interactive Pixels, best digital marketing agency in Delhi, who is also renowned for providing the web designing & development services.